# Attuned > Attuned is an intrinsic motivation assessment and employee engagement platform that helps managers understand what drives each team member, using psychology-backed assessments, AI coaching, and pulse surveys. Attuned measures 11 intrinsic motivators for each employee and provides personalized management recommendations. Used by companies like Hitachi, Suzuki, Invesco, and UiPath to improve employee retention, boost engagement, and build high-performing teams. Categories: intrinsic motivation software, employee motivation assessment tool, employee engagement platform, manager coaching software, team motivation analytics, motivation assessment SaaS, HR tech, people analytics. ## Product - [Product Overview](https://www.attuned.ai/product/): How Attuned works - assess, understand, analyze, act, amplify - [The 11 Motivators](https://www.attuned.ai/motivators/): The intrinsic motivators Attuned measures - [Plans & Pricing](https://www.attuned.ai/plans/): Subscription plans for teams and organizations - [Book a Demo](https://www.attuned.ai/book-a-demo/): Schedule a free product demo ## Use Cases - [Plumbing & Field Services](https://www.attuned.ai/plumbing/): Employee retention for plumbing companies and field service teams - [Recruitment Agencies](https://www.attuned.ai/recruitment/): Recruiter motivation and retention for staffing firms ## Case Studies - [Cedar Communications](https://www.attuned.ai/blog/cedar-communications/): International content marketing agency redefined their work culture with Attuned - [Alphaus Cloud](https://www.attuned.ai/blog/alphaus-inc/): Cloud cost management company kept remote teams motivated - [Rise Against Hunger](https://www.attuned.ai/blog/rise-against-hunger/): Global charity improved staff motivation and increased fundraising ## Research & Resources - [State of Motivation Report 2026](https://www.attuned.ai/the-state-of-motivation-report-2026/): Annual research report on workplace motivation trends - [Intrinsic Motivation Whitepaper](https://www.attuned.ai/whitepaper-intrinsic-motivation-download/): Deep dive into intrinsic motivation in the workplace - [Psychological Safety Whitepaper](https://www.attuned.ai/whitepaper-psychological-safety-download/): Research on building psychological safety in teams - [Behavioral Science & Nudging Whitepaper](https://www.attuned.ai/whitepaper-behavioral-science-and-nudging-download/): How nudging improves management outcomes - [Whitepapers Index](https://www.attuned.ai/whitepapers/): All research publications - [Webinars](https://www.attuned.ai/webinars/): On-demand webinars on motivation, engagement, and management ## Blog - [English Blog](https://www.attuned.ai/blog/): Articles on employee engagement, intrinsic motivation, management coaching, and HR trends - [Japanese Blog](https://www.attuned.ai/jp-blog/): Articles on intrinsic motivation, psychological safety, leadership, and employee engagement (Japanese) ## Recent Articles - [How AI Coaching Saved Me From My Own Management Blindspots](https://www.attuned.ai/blog/how-ai-coaching-saved-me-from-my-management-blindspots/): After 20 years managing people, I discovered a blindspot I couldn't see in myself. An AI coaching tool decoded a team member's behavior I'd been completely misreading. Here's what happened, and what every manager can learn from it. - [City of Greenville](https://www.attuned.ai/blog/city-of-greenville/): How an ambitious government organization turned to Attuned to measure, track, and improve Psychological Safety while boosting engagement. - [Why I’d Rather Close My Company Than Return to the Office Full-time](https://www.attuned.ai/blog/why-id-rather-close-my-company-than-return-to-the-office-full-time/): In this article, which was originally published in Fast Company, Attuned’s CEO Casey Wahl explains why he could never go back to the way things were pre-pandemic, and why companies need to take a data-driven approach to decide on their own RTO strategy. - [How to attract, motivate and retain top talent](https://www.attuned.ai/blog/how-to-attract-motivate-and-retain-top-talent/): Building on years of management experience, Daniel Bodonyi provides a three-step approach to not only hiring the best people, but also keeping them engaged and motivated so that they stick around longer. - [How do you improve Psychological Safety? First you need to measure it](https://www.attuned.ai/blog/how-do-you-improve-psychological-safety-first-you-need-to-measure-it/): Psychological Safety is not something you can see or easily measure. Or rather it wasn’t until now. Using Attuned’s new Psychological Safety Assessment you can now know the level of Psychological Safety for your team definitively, and at-a-glance. - [How can Psychological Safety improve your bottom line?](https://www.attuned.ai/blog/how-can-psychological-safety-improve-your-bottom-line/): Fostering Psychological Safety within teams and organizations can lead to tangible, measurable benefits that directly impact an organization’s bottom line, making it an essential ingredient for achieving impactful organizational outcomes. - [What is Psychological Safety?](https://www.attuned.ai/blog/what-is-psychological-safety/): Psychological Safety is a crucial consideration for any modern business, but what does it mean? In this article, Melissa goes back to the basics and covers psychological safety, why it’s important, and how can you implement in within your teams. - [How Extrinsic Motivation Impacts Performance](https://www.attuned.ai/blog/how-extrinsic-motivation-impacts-performance/): Extrinsic incentives are usually the go-to options for most organizations when it comes to motivating their employees. But although this can work in some contexts, research shows that relying on extrinsic motivation alone does more harm than good. ## Notes for Agents Every page on this site has a Markdown mirror at the same URL with `.md` appended. For example, `https://www.attuned.ai/blog/what-is-intrinsic-motivation/` is also available as `https://www.attuned.ai/blog/what-is-intrinsic-motivation.md`. The Markdown version contains the same content with HTML chrome stripped, suitable for direct ingestion. ## Optional - [Privacy Policy](https://www.attuned.ai/privacy-policy/): Data handling and privacy practices - [Terms of Service](https://www.attuned.ai/terms/): Terms and conditions - [Contact Us](https://www.attuned.ai/contact-us/): Get in touch